Traditional Marketing System Vs Direct Selling System

What is Traditional Marketing System ?

      Traditional Marketing System is a system, in which a customer purchase a product from a Retailer or a Retail Shop. Retailer takes it from a Whole Seller and he takes it from a Distributer and Distributer takes from a Carry & Forward Agent and finally he takes it from Company. This system is used by my Parents, Grand Parents and so on. But now it's time to change the system.

Dis-advantages of Traditional Marketing System

There are many disadvantages are there in the traditional marketing system.  Few are given below here :-

1.   Being Middlemen's profit and advertisement cost the rate of the products are high.

2.   There are many chances for duplicate or adulteration the products due to so many middlemen.

3.   Difference in rate of a same product on shop to shop.

4.   There are no proper billing system in many shops, resulting tax cheating.

Direct Selling System 

      Direct Selling is a system in which the Company sells its product directly to the Consumer (named as Direct Seller), totally eliminating the all middle men like, Carry & Forward, Distributers, Whole Sellers and Retailers which are present in traditional marketing system and also without any advertisement.

Benefits of Direct Selling System

There are many advantages in Direct Selling System, like as :-

1.   Main Advantages of Direct Selling system is to save 50% of cost of a product which earns the middle men as their profit and the amount distributed to the Direct Sellers or Consumers of the Company through a system.

2.   Genuine and Best quality Product, being it received directly from company.

3.   Direct contact with the seller.

4.   Return the product within a given period, if any complaint.

5.   Flexible Buying Hours.

6.   10 to 20% less in price as per company's policy.

7.   Again some percentage of Business Value receive in Bank Account as Performance Bonus. 

8.  Work from Home at your flexible time.